The Tourist Office launches a virtual campaign [PHOTO]
October 27, 2021 3:17 p.m. (UTC + 04:00)
By Laman Ismayilova
The Azerbaijan National Tourist Board has launched a virtual campaign on the Skyscanner platform, a metasearch engine and travel agency based in Edinburgh, Scotland.
Founded in 2003, Skyscanner has a greater share of millennials among its users. The site is available in over 30 languages and is used by 100 million people per month.
The company allows people to research and book travel options for their trips, including flights, hotels and car rentals.
The campaign website has detailed information on flights, hotels and tourism deals for travelers.
Platform users have access to information about Azerbaijan, its cultural sites, arts and crafts, wonderful nature and much more.
At the same time, the company’s advertisements are available on Facebook and Instagram.
These advertisements direct users to relevant pages to increase awareness of the country’s tourism potential, as well as to easily plan a trip to Azerbaijan.
It should be noted that the Azerbaijan Tourism Board has already cooperated with the main travel platform of the United Arab Emirates, DnataTravel, one of the largest travel platforms of Russia Travelask.ru, as well as ‘with the international platforms Wego, Expedia and Aviasales.
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